We’re welcoming new members to the better way alliance!  over the last few months we’ve heard from businesses across canada about why they support employee-forward practices.

so far in 2023, we’ve added 7 (3 more listings coming below soon!) new businesses to the BWA.  each one of them is supporting good local jobs in their area – scroll down to meet them – and don’t forget to pop by if you’re in their area.


BWA Members in the news

January brought with it a couple of media articles and BIG news from one BWA Member 👏👏!


Have a story to share? Send us an email and we’ll include it in next month’s newsletter!

Red Lantern Coffee

Red Lantern started as a passion project for owner Craig Marentette.

Customers loved the beans so much that Craig launched a full-scale cafe in 2019. The relaxed gathering space provides a spot in Kingsville, Ontario for anyone and everyone to meet. 

In addition, they’re proving it’s possible to operate a cafe that pays employees a living wage while offering paid sick days. 

Visit their website and get roasted!

Fine dining is changing and Aiana is leading the way.

Somewhere Inn

In recent years, Calabogie has become a hot tourism destination for health, wellness and the outdoors. 

That’s why we’re excited to have Somewhere Inn as a new BWA member. The small resort has created a lush space for visitors to relax and recharge.

They built a high employment standard into their business model – believing that a healthy, strong, and supported team will help grow the business and local economy.

When you need a getaway, check out Somewhere Inn.


We first learned about Tapmaster in this article. This quote from the article really stuck out to us: “If one or two people are gone sick, we can manage. If four or five people are gone sick, then we’re pretty much stuck. We can’t do any work after that.”

Tapmaster VP Tyler Pubben’s family launched the company 3 decades ago and since then have become a leading manufacturer of touchless faucets.

Their commitment to great employment means the only turnover they’ve ever had is because of a retirement. We’re excited to have another manufacturer as a BWA Member!

Learn more about Tapmaster.

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Firefly Creative Writing

Firefly offers the coolest writing workshops for aspiring, established, and hobbyist writers – super exciting for the budding and hidden authors among us! 

Established in 2005, Firefly now has 9 employees in total. 

Firefly founder Chris Fraser maintains a commitment to ongoing improvement of employment standards in her business. She’s also a concerned community member that supports better rent regulations for business tenants. Makes sense, given her legacy of fostering the potential in others!

Check out Firefly’s writing workshops here.